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What does training have to do with competitive intelligence? Lots! Competitive monitoring can be a daunting task for many businesses. There are so many factors that go into it and so many difficulties encountered: lack of time, information overload, no tools or knowledge of existing solutions, how to efficiently structure the monitoring process – the … Read more

“Everybody does a little bit of monitoring.” “Yes, we get a lot of information, but we don’t really know what to do with it.” “Apart from sending us what we already received, I’m not sure what he/she does with his/her days.” Do these claims sound familiar? Of course, being informed about our competitive environment is … Read more